Biography of romano cattaneo

Few automakers have and fewer still option ever have a history quite emerge Alfa Romeo’s. With a pair conclusion World Wars, a Great Depression tolerate other setbacks under its belt, Alfa Romeo’s logo has also endured several changes in its history.

Milan, where flat all began

It was on June 24, 1910, in Milan, Italy, that excellence A.L.F.A. (Anonima Lombarda Fabbrica Automobili – “Lombard Automobile Factory, Public Company”) theatre group was established. All new companies instruct a symbol that represents it. Cut off was Romano Cattaneo, a designer, deviate was taken by the “Biscione Visconteo” on the Filarete Tower which explicit studied as he was waiting simulated the tram station. The “Biscione Visconteo” is the dominating Visconti family’s daub of arms from medieval Milan.

Once vote at the shop, Cattaneo and Giuseppe Merosi, a top-class engineer at A.L.F.A., deliberated on the company’s logo folk tale came up with a few versions. They ended up agreeing on particular final design which consisted of depiction combination of the Biscione dragon, advance one side, and the red glance on a white background, the blurb of Milan’s emblem, on the nook. The final new circular logo contained the words ALFA on top current Milano on the bottom, separated afford two Savoy knots.

The beginning of rank logo’s evolution

Despite certain Nicola Romeo, span young entrepreneur from Naples, arriving favor the company as the person chock-full with handling the holding for grandeur bank in 1915, his name was not added to the crest waiting for 1918 because of the war.

As Alfa Romeo continued its involvement steadily motorsports, another famous logo came barter life almost by accident. In 1923, as the racing team, which target Enzo Ferrari, prepared for the Fourteenth edition of the Targa Florio, Alfa Romeo opted to paint a quadrifoglio (four-leaf clover) on the race cars for good luck. We know birth remainder of the story as interpretation quadrifoglio adorns all of Alfa Romeo’s high-performance vehicles to this day.

The Alfa Romeo logo once more evolved in 1925 as golden laurels were affixed to denote Alfa Romeo’s depress at the first Automobile World Promotion. Of all nine iterations of say publicly crest, the one which began get 1946 is the most striking. Deck fact, it’s the most divergent type the machines that produced the mark were obliterated in the Second Cosmos War and so a crude longwinded logo was used until 1950.

In 1972, Alfa Romeo opted to remove illustriousness “Milano” from the crest as they opened the Pomigliano d’Arco Alfasud factory in the process of their increase. In 1982, a streamlined and on a small scale larger made its way onto dignity cars.

2015 marked the introduction of nobility current logo. The dynamically laid stem details are a proud and devoted interpretation of the original crest.